Modest Mouse ruins my new hobby

Dang it. I just bought a fishing license and new reel. Now whenever I fish for trout I will be thinking of this provocative animation. It's for Modest Mouse's song King Rat and is a dark, graphic reminder of the injustice of illegal whaling practices still common in the world. This project was headed up by Keath Ledger before his death. Proceeds from the first month of sales of this song on itunes will go toward a non-profit fighting illegal whaling. Like all great art, its impact will go well beyond that. Steel yourself before watching, but do watch, and listen, and think.